Sibi is an AI-powered procurement platform for property operations, helping teams standardize and manage everything from appliances to HVAC across large portfolios. As Head of Design, I've led two stints here: first as lead designer building the product foundation, then returning to scale the team, create the marketing function from scratch, and shape the AI direction. Design system, product strategy, brand, marketing site, self-serve onboarding, Buscar (our analytics layer), agents, internal tools, and go-to-market. Most recently, a set of 0-to-1 new ventures: direct-to-consumer products where I lead small teams and stay hands-on from strategy through design to code.
